Phrasee is an AI-powered platform designed for enterprise marketers to generate, test, and optimize marketing content at scale. The tool enables users to create high-performing marketing messages that align with brand standards and security protocols.
By utilizing AI and machine learning, Phrasee can generate on-brand marketing messages in real-time, maximizing customer engagement.Phrasee offers various features and functionalities to help marketers achieve their goals. Its AI content generation capability allows users to create on-brand marketing messages, while the AI content optimization feature ensures that the best messages reach the most people. Additionally, Phrasee provides AI content analysis to help marketers understand the language that resonates with their customers.
The tool is suitable for various marketing channels, including email, push notifications, SMS, web and app, and social media. Additionally, Phrasee caters to different campaign goals such as creating content at scale, optimizing promotional content, driving purchase completion, improving customer loyalty, and increasing customer retention.
Phrasee has been successfully adopted by a wide range of industries, including retail and ecommerce, travel and hospitality, health and wellness, and financial services. The platform has partnered with industry leaders to enhance its capabilities and assist customers in generating and optimizing better-performing content using Phrasee’s AI technology.In summary, Phrasee is an enterprise-grade AI platform that empowers marketers to generate and optimize on-brand marketing messages using AI and machine learning techniques.
More details about Phrasee
Who are the partners of Phrasee?
Phrasee has partnered with industry leaders to enhance its capabilities and help users generate and optimize better-performing content. While specifics about these partners aren’t stated on their website, these collaborations are a part of Phrasee’s commitment to providing comprehensive, efficient, and effective marketing content solutions.
What are Phrasee’s main features for email marketing?
Phrasee’s main features for email marketing include generation of best content for email subject lines, headline copy, and calls-to-action. It uses generative AI to create these elements, allowing marketers to test and optimize content for better performance in their email campaigns.
What is AI content generation in Phrasee?
Phrasee’s AI content generation refers to its capability to create on-brand marketing messages using AI and machine learning. Based on the brand’s unique tone and voice, the AI generates content that delivers consistent experiences across the digital customer journey. This ensures that content created aligns with the brand’s guidelines, and is unique to the brand and its audience.
How does Phrasee generate marketing content?
Phrasee utilizes AI and machine learning technology to generate on-brand marketing messages in real-time. It factors in audience personas, product lines, and brand guidelines to provide unique and optimized copy. This AI content generation feature allows users to create marketing messages that are on-brand, maintaining brand consistency across all digital communication channels.
What is Phrasee used for?
Phrasee is designed for enterprise marketers who want to generate, test, and optimize marketing content on a large scale. It enables users to create high-performing marketing messages that are in line with brand standards and security protocols. It’s suitable for various marketing channels, including email, push notifications, SMS, web and app, and social media, serving different campaign goals, such as content creation at scale, promotional content optimization, purchase completion, customer loyalty improvement, and customer retention increase.
Does Phrasee offer any user guides or learning materials?
Yes, Phrasee offers several learning resources through their ‘Learning Hub’. This includes blog articles, customer stories, ‘Ask the Expert’ content, as well as orange papers and guides. These resources aim to provide users with comprehensive information and insights about AI content generation and optimization.