System1 is a dynamic and innovative company that has established itself as a leader in the digital marketing space. Founded in 2013 in Venice, CA, System1 operates on the cutting-edge intersection of technology and data science, with a focus on responsive acquisition marketing. Their proprietary platform, RAMP, is designed for the modern, privacy-centric world, offering omni-channel and omni-vertical capabilities. This allows System1 to build powerful brands, develop privacy-focused products, and deliver high-intent customers to their advertising partners.
The company’s growth is a testament to its Best-In-Class hiring practices and strategic business acquisitions, which have expanded its global footprint. With a diverse and talented team of over 300 individuals, including engineers, product managers, data scientists, and marketing experts, System1 thrives on big ideas, a growth mindset, and ambitious goals. They are committed to innovation and excellence, seeking like-minded individuals who share their passion for progress and success.
System1’s values are deeply rooted in the groundbreaking prospect theory research by Nobel laureate Daniel Kahneman and Amos Tversky, which distinguishes between fast, instinctive, and emotional System 1 thinking—akin to how users engage online—and the slower, more deliberative System 2 thinking. This philosophy underpins their approach to digital marketing, where they leverage machine learning and AI to monetize internet traffic effectively, ensuring that the right ads reach the right people at the right time.
As System1 continues to grow and evolve, it remains dedicated to fostering a culture of innovation and collaboration, where every team member contributes to the company’s success. Whether through developing cutting-edge technology, expanding into new markets, or nurturing strong partnerships, System1 is poised to remain at the forefront of the digital marketing industry for years to come.
More Details About System1
What is System1?
System1 is a technology company that operates a Responsive Acquisition Marketing Platform (RAMP), which is omni-channel, omni-vertical, and built for a privacy-centric world.
What does RAMP do?
RAMP enables System1 to build powerful brands, develop privacy-focused products, and deliver high-intent customers to advertising partners.
How large is System1’s team?
The team consists of over 300 professionals, including engineers, product managers, data scientists, and experts in both buy- and sell-side operations.
What is the growth trajectory of System1?
System1 has experienced global growth through Best-In-Class hiring and complementary business acquisitions, and they have ambitious goals for the future.
What are System1’s core values?
System1’s core values revolve around innovation, growth mindset, and passion for building and managing successful ventures.
